24. 05. 2013 Boom and Bust: Why Czech Start-ups Need Professional Communication The economic crisis that began in 2008 has emphasized that the true engine of a healthy economy is the vivacious small enterprises created and driven by people who dare to dream. These people go on their own to follow opportunities when fear is the global markets’ common denominator. In the Czech Republic, in line with global and European trends, all eyes have turned to creating and supporting emerging businesses. The word “start-up” has become so overused and abused – pretty much like the word “coaching” – that many reasonable business people, investors, mentors and politicians developed an allergy to it. Read more entrepreneurshipstart-up PRstrategic communication
06. 03. 2013 Magazines struggle as readership plummets As the traditional print market continues to decline, publishing houses are increasingly experimenting with digital media as well as new titles and concepts in a bid to survive. Read more Media quotesmediální vztahyEkonomika médií
07. 02. 2013 Media Training for Leaders: And Why It’s Not Enough When people ask me why I decided to leave journalism in order to become a media trainer and coach, I admit it’s not easy to answer. Journalism has been the love of my life, and I still believe in the society-changing power of the media. This profession taught me so much. Then, why did I leave? Read more leadershipstrategic communicationmedia training
19. 12. 2012 The End of the Media World As We Know It and What to Do About It When I entered the Faculty of Journalism at the University of Bucharest in June 2000, a whole world was just about to begin. The promise of free journalism in a country that was still licking its wounds 10 years after the fall of communism sounded like heavenly music to my teenage ears. Read more strategic communicationtrendsjournalism
07. 11. 2012 Lessons from Pavel Řehák of Česká Pojišťovna: How a CEO Can Make a Real Difference. Lying back in my chair at the 2012 Czech PR Summit, I am trying to relax. The morning started on the wrong foot. I hit the fence upon arrival: at the theoretically most important one-day conference for Czech communicators, where the entrance fee amounts to 475 EUR (11 880 CZK) alone, no free wireless Internet is provided. Read more PRinspirationstrategic communication
20. 10. 2012 Where’s the Button for My Personal Financial Advisor? Last week I experienced three situations that made me ponder on the power of human attitude. In many cases I dare to say such attitude will decide who’s going to still be present on the market tomorrow and who’s going to go bust regardless of market ups and downs. Read more customer careclient communication
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